CS Labels Blog: Press Releases

CS Labels Wins Printing Award

Posted in Press Releases by Neil Churchill on 11:24 November 16th, 2015
(average 5 out of 5)
PRESS RELEASE
 
CS Labels Wins Printing Award for its Digital Flexible Stand-Up Pouches

Previously they said it was impossible... but now the groundbreaking digital flexible pouch work that CS Labels has produced for Graze snacks has scooped the coveted Innovations Prize at this year’s Digital Printer Awards.

Download images: Flexible Pouches 1 | Flexible Pouches 2 | The Award | Simon Smith (left) and Adam James (right)
 
Willenhall, West Midlands, 16th November 2015 – CS Labels today announced that the flexible stand-up pouches they produce for Graze snacks has won the award for Innovation at the 2015 Digital Printer Awards. 
 
Managing Director Simon Smith said: “On behalf of the whole team, I’m really delighted to collect this award from Digital Printer. It is the second year we have won, but the first time we have won an award for our new flexible pouches product which we launched earlier this year.  We worked hard to push the boundaries of digital print yet again, and it has paid off. I have seen an unprecedented demand for the pouches in 2015 and this is set to continue into next year.”

The pouches printed for Graze is a fascinating story. Printing stand-up pouches digitally is traditionally known as being very challenging. Graze asked CS if they could do it. In the face of adversity and against the advice of experts, CS Labels believed that stand-up pouches could be digitally printed on a Xeikon press, and spent 6-8 months testing and proofing the concept. They then launched a range of pouches on various substrates in February this year.



Production Director Adam James explains why Graze wanted digital: “Graze wanted digital technology because they had learned the unique benefits from the label work they already did with CS Labels. They knew the quality was up to scratch and would do their brand justice as well as actually adding value to it. They need multiple sorts (over 100) based on what their customers order and this fluctuates immensely based on trends and tastes. Short lead times are key and the idea of no stock was an attractive aspect. Order only what you need, and go – like the boxes themselves!”

The market is changing!
The demand for digital pouches and global flexible packaging has grown significantly and the Industry is set to reach $231 billion by 2018 according to Smithers Pira. Smith concludes: “More and more companies are looking at moving to digital for their pouches, particularly for multiple sorts / SKUs and short run work. As with what we have seen with labels this will soon turn into the longer runs now the market knows what’s possible. Exciting times.”

EDITORS NOTES
Simon Smith will be speaking about stand-up pouches and digital print THIS WEEK at the upcoming “Digital Print for Brand Success Conference” his presentation takes place at 12.15pm  and the event is on Wednesday 18th November 2015 at Kings Place, Kings Cross, London. More details here.

He will also be speaking about this at the Digital Print for Packaging Conference taking place in Berlin in December. Details here.
To find out more about digital flexible pouches visit the dedicated website http://www.flexiblepouches.co.uk/

ENDS
 
For all press enquiries please contact Alison Wileman, Interactive Marketer, alison@alisonwileman.co.uk tel: 07981 300531
 
About CS labels
CS Labels Ltd is a true world class leader for digital self-adhesive labels and packaging. The largest digital label printer in Europe using Xeikon technology, Award winning CS labels works with organisations of all sizes from large global FMCG, Pharmaceutical and Chemical companies to SME’s and start-up niche businesses in Food and Drink. Family owned and run since 1976, CS Labels employs 47 people and is based in Willenhall, West Midlands, United Kingdom.

www.cslabels.co.uk

Telephone: 01902 365840

Email: sales@cslabels.co.uk

CS Labels Limited
Unit D Bay 2
Willenhall Trading Estate
Midacre
West Midlands
United Kingdom
WV13 2JW

Copyright © 2015 CS Labels, All rights reserved.