At CS we manufacture labels for every use imaginable
What are Animal Product Labels?
It’s no secret that we’re a nation of animal lovers and hobbyists. If you google “pet Products” there are over 16 billion results, so you can imagine that the products available on the market are huge.
Pet products include food & treats, pet grooming and care products, medicines and supplements, toys and housing accessories (such as cages, straws, feeders etc) and they all require some kind of labelling be it on the actual product or its packaging.
What better way to promote your product than to have an image of the related animal on the packaging? At CS we use digital presses in high definition to make our labels stand out.
For pet food, there are legal requirements regarding the information that's required on the product label:
- Product name
- Net quantity
- Supplier or manufacturer name and address
- Nutritional information
- Feeding instructions and directions
Labels can be manufactured in the following materials:
- White Polypropylene (PP)
- Silver Polypropylene (PP)
- Clear Polypropylene (PP)
- White Polyethylene (PE)
- Matt Paper
- Semi-gloss paper
Polypropylene (PP) has more flexibility and durability than paper. Both material types can be varnished or laminated depending on its intended use Laminating your label may involve more cost, however will deliver a much higher durability. If you need a promotional label to be removable, there are special adhesives for this too!
Pet label colours, sizes and shapes depend on the brand and application. For example, a pet supplement such as dog vitamins to support healthy bones may be shaped to fit the bottle or box. It may be suited to a peel and reveal to include full ingredients to ensure product labelling compliance, whereas a label for a fish tank might be an eye-catching shape, in a bright colour with a peel-off label where the adhesive doesn’t leave a residue.
In retail environments wall or window stickers (link) are always a great way to draw attention to promotions. Imagine a 3 for 2 offer on a range of caged animal products. Information can be temporarily displayed, and then products on the shelf be labelled. Once the campaign has expired, the labels can be removed. It’s a really great solution.
Read our case study on JD Pet foods and their Claude & Clarence branded pet food. CS labels supplied labels for their feed bags. Their food bags were a standard design, but the labelling was designed to be consistent, but communicate the specific information about the product inside the packaging!
Another option for pet food and treats is stand-up flexible pouches. Discover the benefits of using stand-up flexible pouches by checking out Pouches.co.uk.
We create labels to your specification! Stock cutters can be used or ordered. Alternatively, if you have a selection of shapes and sizes, laser cutting may be more suitable.